The latest Legal LinkedInfluencer list from TBD Marketing shows the UK legal community’s top forty names generated an estimated $1,531,724 in advertising value equivalent on LinkedIn across Q3.
That total splits neatly between 20 lawyers at firms at $874,174 and 20 independent voices at $657,550.
Mark Stephens CBE of Howard Kennedy tops the table yet again with a huge 32,659 likes and 8,679 comments over the three months, worth an estimated $153,586 for Q3 – far more than his salary for those three months. In the indies that spot is held by Henry Nelson-Case at Thrive Law with 65191 likes and 1916 comments worth $130,382.00.
It is a reminder that smart, steady posting now carries real commercial weight on the platform and firms that invest in their people will reap rewards.
Si Marshall, CEO of TBD Marketing, said,
“Everyone in law knows LinkedIn shapes reputation and relationships. What this shows is the money on the table. When lawyers share timely, useful ideas in a human voice, and firms allow their people to show up and speak about things that interest them, the value is measurable. It supports brand, business development and hiring, not just vanity metrics.”
High performers mixed case insight, leadership reflections and culture stories with clear takeaways. Consistency matters, with those who post regularly far outperforming the occasional long post.
Henry Nelson Case said:
“When lawyers share what they know in their own voice, the firm’s expertise becomes visible in more places and with more authenticity. That visibility earns trust and over time, it’s the collective reputation of your people that becomes your firm’s strongest asset.”
Seven voices also made it into the inaugural Hall of Fame, reserved for those who have ranked top 10 three times or more:
Mark Stephens CBE – Howard Kennedy
Sophie Wardell – Higgs LLP
Jon Gregson – Weightmans
Joel Shen – Withers LLP
Jen Shipley – Fieldfisher
Emma Geale – Mills & Reeve LLP
Justin Farrance – A&O Shearman
Si added:
“Consistent LinkedIn keeps showing up like a budget line, proving its worth far beyond social media. It gives comms and BD teams a clear benchmark for executive visibility, helps partners double down on the formats that travel with clients and peers, and strengthens the case for investing in training, content and distribution in Q4. Partners often ask me if LinkedIn is worth it? For a million and a half dollars AVE, I think so. Show up, measure it, scale what works.”
To see the full list and insight on the Legal LinkedInfluencers, download the report now.
