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Here’s our latest thinking.

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Why do Company Pages perform less well on LinkedIn?

There’s been a lot of questions over the last few months from law firm, lawyers, and the professionals who work alongside them asking us whether or not company pages, perform less well than the individuals pages. It’s a really good question, and my sense has been for a long time that there are a couple … Continued

How do I tag someone in a LinkedIn comment?

Can I tag someone in a comment on LinkedIn?

Is it possible to tag people in a LinkedIn comment? Yes. If you want to tag someone in a LinkedIn comment, simply type @ then begin to type their name and select their name from the drop-down selections. Is it possible to tag a Company Page in a LinkedIn comment? Yes, it is. If you … Continued

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Clubhouse

Why should you join Clubhouse?

I guess one of the first things that struck me when I went on to clubhouse – the new audio only social media – was the following question, “How could anyone make any money out of this?” I may not be the same as every other communications or marketing individual as I’ve also had a … Continued

How long is a blog supposed to be?

What is a good average read time for a blog?

On average, how long will people spend reading my blog post? This is such a good question. The first thing to say is that we do have an average amount of time that people spend on blogs – it’s about 2m20s across the legal sector’s blogs and insights for the past 18 months. In a … Continued

How do I write a blog post?

How do I write a blog post for my law firm?

Where do I even start when it comes to writing a great blog post? Good question and one that we’re going to answer in the format of a great blog post. Hopefully. Getting to grips with how to write a blog post is a big moment for anyone as it shows that you know what … Continued

Is employment law overheating?

Everyone’s favourite legal PR, Giselle Daverat, and I ran a survey of employment lawyers last week under the title: “Is employment law overheating?” We’d heard rumours that employment lawyers were among the busiest in the market and we wanted to find out more. And as it turns out… They are incredibly busy: Every single respondent … Continued

How do I make a new website?

How should I make a new website?

If you’re setting up a new business, it’s quite often tempting to create a new website yourself. There’s something fun about the idea of creating the site precisely as you want it. Our strong advice: please don’t do this. If you can afford a few hundred pounds (or more) you can get up and running … Continued