The results of the Q2 General Counsel LinkedInfluencer Report have been released – spotlighting the most impactful in-house legal voices on LinkedIn.
Spearheaded by legal marketing specialists TBD Marketing and sponsored by The Legal Director, the quarterly list favours data-backed insight, ranking not the loudest voices, but the most effective.
Using a Power Score based on likes and weighted comments, the report reveals who’s genuinely creating a buzz in the legal LinkedIn space, sparking conversation, driving change and building trust.
The premise is simple – and proven. The methodology behind the GC LinkedInfluencer Report mirrors the successful formula used in TBD Marketing’s widely downloaded LinkedInfluencer Report for law firms, which in Q2 saw record downloads as it spotlighted standout performers from top firms including Howard Kennedy, Higgs LLP and Weightmans.
In a world where legal voices are often cautious online, these GCs are changing the tone and showing the value of digital presence.
The top five is entirely dominated by women, with Alana Tart from The Legal Director leading the charge. Her posts blend professional insight with emotional intelligence, drawing on a career built at the intersection of law, psychology and leadership.
With a Power Score three times higher than the second place spot at 60,566 , she stands head and shoulders above her peers. Her reflections on youth mentoring and early confidence reveal a consistent commitment to helping others find clarity and direction.
In second place is Eunika Kurek, GC at Unilever ANZ. Known for her disarming sense of humour, brilliantly offbeat video series on IP rights, and wry takes on contracts and coffee rituals, Eunika is a standout voice – a refreshing force in rewriting the tone of LinkedIn, one well-judged post at a time.
Funke Abimbola MBE is in third place, another entrant from The Legal Director. She writes from the heart, be it about her Nigerian heritage, family milestones or inclusive leadership, always ensuring her words are committed to amplifying others while remaining wholly herself.
- The top ten is completed by:
Allia Khan (Poloworks) – 7,861 - Alexa Culver (RSK Wilding) – 7,430
- Kimberley Whitaker (Syncona) – 4,506
- Sarah Harriott (West Northamptonshire Council) – 4,270
- Sarah McColl (BBC) – 4,137
- Chika Adams (Prophius) – 4,135
- Samuel McGinty (Loughborough University) – 3,479
Together, they are helping to build an ecosystem where in-house lawyers don’t just broadcast – they build. Collectively racking up tens of thousands of likes and comments, their posts have generated valuable leads and sparked important conversations about what it really means to be an in-house lawyer today.
It shows that in-house influence and commercial savviness isn’t about being the loudest voice, but the most resonant – those who connect legal to business, share real-world reflections, and build trust across their networks.
Sarah Clark, Chief Revenue Officer at The Legal Director, said:
“At TLD, we believe in meaningful influence, not just visibility. That’s what the Legal LinkedInfluencer Report for GCs is all about, and is why we’re so proud to sponsor it.
It’s not a popularity contest or a vanity ranking. It’s a deep dive into what the most effective in-house lawyers are doing differently on LinkedIn to build trust, spark conversation, and lead with purpose. I’m also incredibly proud to see three of our own in the top 25 – Alana Tart, Funke Abimbola MBE and Andrew Magowan – alongside standout legal voices from across the industry.
This isn’t about shouting louder. It’s about showing up with clarity, insight, and connection. The report is packed with data-backed strategies to help in-house lawyers grow their impact. Legal has a vital voice in business and society. This is one powerful way to use it.”
Simon Marshall, Founder of TBD Marketing, added:
“The top 40 General Counsels have a combined score of 163,104, and we’re eager to inspire others and see that number grow in Q3.
The GCs rising up this list aren’t trying to become marketers. They’re simply showing up with clarity, sharing real experiences, and building trust. Some post weekly, others just once a month. What they all have in common is intention – and that’s what makes them stand out.”
If you’re a General Counsel interested in featuring in next quarter’s rankings, please contact theteam@2bd.me.
